PopFeedback wants to make it easier for entrepreneurs to get feedback from their customers:

PopFeedback offers you a floating bubble that prompts users to give feedback. When they click it, it expands into a targeted micro–survey — something like “How would you feel if this feature was removed?”. Assuming it’s not too invasive, it’s a pretty good idea. Collecting feedback from users is important, even if it’s hard to do, and I’d wager that your average user is much more likely to answer a single question when prompted, rather than to write an email or head on over to UserVoice*. Of course, I have my own small venture in the floating–bubble–on–your–web–site category, but I like the idea.

If you’re building something new, or looking to iterate on something you already have, PopFeedback seems like it’s worth investigating. You get 3 surveys for free, but after that, it’s $9/month for unlimited surveys.

Follow them at @PopFeedback, and check out their Upside Down Labs blog.

* Yes, let’s ignore the mild irony of PopFeedback using the ubiquitous UserVoice feedback tab on their homepage, rather than their own product. PopFeedback seems to be aiming for a much more structured approach than UserVoice generally provides.